Promotional video for Dr. Bronner’s Magic Soaps.
The heir of the Dr. Bronner’s empire proved the company’s environmental quirkiness is not just a marketing gimmick, but the company-wide integration of their brand. From solar panels on the roof, to vegan lunches for their employees, and yoga sessions after work. This environmental-friendly ethos is how they do business.
Having the opportunity to collaborate with so many companies, nonprofits, and government agencies in San Diego County has been very rewarding. As the Production Manager at the commercial video production department at Media Arts Center San Diego, I supported the growth of the social enterprise from post-production support to local filmmakers to full video production services to the region’s largest companies.
It was a learning process along the way to recognize all the stories that go into maintaining the electric grid, in the case of SDG&E; ensuring the entertainment for 42,000+ guests, as the engineers’ team does at the Padres’ Petco Park; and educating the youth of the Cajon Valley Union School District as the population grows with diverse needs.
We were able to offer assistance to the efforts of those who conserve and protect nature and coastal areas through collaborations with San Dieguito River Valley Conservancy, Groundwork San Diego, and San Elijo Lagoon Conservancy. As well as, support those who mitigate immediate social inequities such as Environmental Health Coalition, Circulate San Diego, Interfaith Community Services, Bayside Community Center, City Heights Community Development Corporation, Somali Family Service, San Ysidro Health, Access to Independence, International Rescue Committee, and United Way of San Diego County. And to promote the arts and culture of the region with partners Mingei International Museum, San Diego Natural History Museum, The New Children’s Museum, San Diego Public Library Foundation, Playwright’s Project, and La Jolla Playhouse.